Polkadot Korea: 3-Months Marketing and Community Expansion Services by CoinEasy 🍊

Who are we?

🍊CoinEasy is more than just a crypto platform; it's an all-in-one Web3 hub designed to empower you on your crypto journey. We offer a seamless combination of crypto education and a vibrant community, making us the perfect onboarding platform for Koreans entering the dynamic world of Web3.

🔗 Join our Community 😎

👉 Pitch deck: https://app.pitch.com/app/presentation/b4972394-2602-4fcf-9cfe-760773516bef/2c2ed864-e582-448a-80cc-3bf3a627b685/7c79e713-814d-45b9-8f3e-abd638fe0eb5

👉 Linktr

👉 Website

👉 Telegram chat channel (16.3k users)

👉 Telegram announcement channel (18.2k users)

👉 X (32.3k users)

👉 Naver Blog (1.2k users)

👉 Medium (1.7k users)

👉 Instagram (2.1k users)

👉 Youtube (2.1k users)

🍏 Web3 Education Social Mobile App 📱

iOS | Android

Polkadot Korea link:

Polkadot Korea

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🎯 Service Overview:

Our mission for every project we collaborate with is to elevate its market presence in Korea, promote its adoption, and nurture the growth of its ecosystem. To cultivate a vibrant community that includes developers, investors, and passionate supporters, we've outlined diverse marketing strategies:

• Establishing a strong social media presence across prominent local platforms such as Naver Blog, Naver Premium Contents, YouTube, Instagram, Telegram, X, and others.
• Producing engaging content in the Korean language, including blogs, tutorials, infographics, and articles.
• Organizing online and offline events, such as AMAs, meetups, and workshops, tailored specifically for the Korean audience.
• Collaborating with influential local personalities and experts for podcasts and AMAs.

🎯 Projected Impact and Value:

• enhancing the client's visibility in the Korean market.
• Capturing the interest of new developers, investors, and community members.
• Encouraging the inception of local client-based projects and collaborations.
• Solidifying the client’s standing within the Korean cryptocurrency ecosystem.

🎯 Key Success Indicators:

• Growth of the client's community in Korea (tracked by social media followers, forum memberships, and event participation).
• Local media coverage and recognition of the client.
• An upsurge in client-based projects is emerging from Korea.

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📆 Service Timeline and Milestones:

• Developing social media channels and a content strategy, launching advertisement campaigns, forming partnerships with local influencers, organizing initial online and offline events, and continuously growing the community with a stream of engaging content and events.
• Monthly KPI Blueprint:
  1. Community Content:
     • 2 written articles/blogs.
     • 4 infographics.
     • 2 videos.
     • Unlimited Follow-Up News
     • Unlimited translations.
  2. Community Events:
     • 2 events per month, comprising:
       • AMA, workshops, local in-person meet-ups, online meet-ups, etc.
       • Engaging contests, including quiz, memes, games, etc.
  3. Community Growth:
     • Expansion of Telegram members (24/7 assistance for us) followers, and X followers.
• A comprehensive monthly report will be shared on the Discourse forum, scheduled for the first week of each month.

💰 Funding Blueprint:

Operating on a Monthly Basis

💰 Funding Details:

Our proposed budget is $4,000 per month.

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Here is the Polkadot Korea Monthly August Recap: https://vivid-slicer-fe0.notion.site/Polkadot-Korea-Monthly-August-Recap-10923b4fd5eb80cbb6a2d2fe4d362fd5?pvs=4

Community Growth and Engagement

• Polkadot Korea community channels have shown significant growth, with the Telegram chat reaching 296 users and the announcement channel 318 users
• CoinEasy's social media channels, including Telegram, Twitter, Naver Blog, and YouTube, have a combined user base of over 70,000

Content Creation and Outreach

• 19 news follow-ups were posted, garnering over 15,000 views across various platforms
• 8 infographics, 2 articles, and 2 tutorials were created, collectively reaching over 19,000 views
• 2 community events were organized, attracting 5,000 views

Future Plans and Partnerships

• CoinEasy will be the default app on Jambo Phones for one year, significantly expanding Polkadot's exposure to web3-native users
• Development of a CoinEasy Telegram game in partnership with Metatheory team to onboard users through social and on-chain quests
• Expanding community presence to LINE platform for broader reach in Korea

Strategic Initiatives

• Aim to increase community activity by 30% in the next month through educational content, community engagement, and partnerships
• Plans to develop AI-powered educational platform "PolkaBot Korea" leveraging Decentralized Knowledge Graph
• Polkadot Online Bootcamp in Korea

We are also planning an online bootcamp for universities and developer communities in Korea.

Workshop Overview:

• Learn ink!: Smart Contract Language (What it is and why you should use it) • Develop on Polkadot and build Appchains.

Agenda:

1. Intro Call (20 mins): Meet the instructor, tips for success, resources, Q&A.
2. ink! Smart Contract Language (1 hour).
3. Building on Polkadot (1 hour).
4. Cross-Contract Calls (Intermediate) (1 hour).
5. Substrate Blockchain Framework (1 hour).
6. Building Appchains on Polkadot (1 hour).